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最近朋友在讨论开一个花艺工作室需要多少钱，就只在朋友圈里卖花的那种，想先小成本投入看下能不能行。
先不说投资成本，只说销售。
众所周知，朋友圈做的是熟人市场。想在熟人市场里占有一亩三分地，先问自己两个问题：一是你当前的微信通讯录有多少人，二是跟你在同一个城市的朋友有没有两百人以上？
如果你的微信朋友圈里都没有几个人，那你要做的第一件事情就是先让自己的朋友圈人数多起来，而不是先去看场地、租房子、买设备。
所以，我会建议你先去进一些少量的花束，在下班时间去当地人气比较旺的商区门口零售。不但可以熟悉下当前的市场销售情况以及客户需求，最重要的是可以积累人脉。
当然如果你有钱的话，拿点钱出来，进些散花或者小礼品，在商业区门口让人扫码免费送，这也是一种推广营销方式。
个人开工作室最重要的是营销和运营！
鲜花属于偶尔性消费，只有在特定的时间和特定的场合下，大众对于鲜花的需求才会成倍增长。因此即使你的微信朋友圈里有三五百个同城好友，但为了稳定客源，你也是需要不断添加新的客户。
所以这里就说到了产品的营销和运营的重要性。在当前这个快节奏的消费市场里，如果仅靠在现实生活中发发传单、赠点礼品这些，是没有用的！
因此，我会建议你不要只在朋友圈里卖花，你可以注册多个平台的自媒体账号，利用互联网的优势，在各大平台或社交媒体里去增加自己的知名度。
例如，我上周末逛街的时候，遇到一个大姐。她平时会在周末的时候去景点摆摊，日常会通过抖音直播、短视频的方式在社交平台里教别人怎么制作精美的鲜花包装。
大姐给我说，她现在一个月的收入是在三千块钱的样子，就只是靠兼职卖花而已，还不说她在直播间里收到的打赏以及收学徒所赚的学费。
临走的时候，大姐还让我加她的微信，说她在直播间里的课程是不收费的，想学的话可以在直播间里一起学，但是就是要自己提前买好材料才行。要是不知道的话还可以找她拿货（笑）
以上说的只是产品的销售和经营，接下来我们再讲讲你的花艺手艺。
如果你是一个刚开始接触花艺的创业者，那建议你先不要想着赚钱，准备6个月的空窗期经营资金，在这个时间段里先好好提升下自己的手艺。
对于手艺人来说，自己的技术就是安身立命的资本，在没有足够优秀的技术前，就需要做好亏损的准备。
其次再看货源
想要有足够的利润空间，就需要对货源有所把控。前期刚开始的话，在没有量的情况下你是拿不到很便宜的货。
所以不用过多纠结，主要是前期一定要保证先有订单再进货，除非你会拿到市场上自己摆摊销售！
然后就是有很多人会建议刚开始踏入花艺市场的新人，前期做单一市场，等后期有成绩后再考虑客户的具体需求。
以我上个月碰到的那个大姐为例，她就没有那么多局限性，只要有订单她就什么都卖！
没办法，人活在世界上，就要学会灵活变通。不知变通的话，可能就会多走几趟弯路，到最后看着别人赚得风生水起，自己只能啃着窝窝头，悔不当初！
领取最新办卡资费，添加 微信：sjzqb888 备注：办卡！
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1、赚钱不要嫌少。 很多人是这样的心态： 意识到工资太低了，养不了家，想做一些副业来增加收入。 但是一了解，感觉好麻烦啊，又挣不了几个钱，还是算了算了。 我想说，如果你想赚钱，就不…
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电信流量卡最新代表作“黄金速率29元155G+可通话”，对比移动顶配19元100G+100分钟，谁赢了？唐朝洛阳巨蛇事件——许仙白素贞故事的原型！真相往往更加残忍
作者：爱说真话的胖妞 有一说一，这次电信和移动的较量，看得小编是热血沸腾，十分得劲儿。 2位大佬最近在流量卡配置上都有了阶段性的突破。先是电信春晖卡，在20年长期29元155G的大…
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写网文成热门副业首选
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读创/深圳商报首席记者 魏沛娜 “昨天还在追别人的小说，今天别人在读自己的作品”，这句话，讲述的就是当下网络文学界一个崭新的现象。近年来，受“宅经济”推动，越来越多的人在业余乐于尝…
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就业形势严峻下的年轻人，为什么需要一份副业
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近年来，“无工可打”的现象引发了年轻人的焦虑和思考。 据不完全统计，2022年短期工的薪资已经跌破到了个位数。 也就是说每天在厂里工作10小时，一个月的收入还不到3000。关键的是…