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毕竟在互联网时代，一味地埋头苦干线下店铺，可能很快会被同行竞争下去，现在很多的品牌和店铺都是线上线下双管齐下，那没有经验、不懂上网的老板怎么通过线上给店铺引流呢？今天来分享几个技巧。
最初线上零售和团购最火的代表性平台就是美团、淘宝这样的，长期积累下来的人群广泛度和消费潜力不用多说，但是也正是因为这样一个巨大的体系，新的店铺再想进入，曝光率已经没有这么高了，前期需要投资的成本也很大。毕竟是大平台，推广费用也不容小觑，很多商家可能负担不起，便不了了之了。
这就需要商家选择一个更适合自己的引流平台合作。这么做有以下几点优势：
1、提高自己品牌和门店的知名度和曝光度。
2、建设自己的线上微商城，积攒新的客户资源。
3、资源共享，互利共赢。
4、平台一般带有自动营销功能，充分利用其，增加商品销量。
5、通过线上互动发现自身问题，不断优化。
很明显，传统门店商家的客户流量受区域客流量的限制，而且很难主动接触客户、建立联系，所以建议商家首先必须打破地域限制，增加自己销售渠道，提高曝光量。推荐呱呱兑平台，可以利用平台提高商家在全城的曝光量，而不是只在家门口做生意。
加入平台后，首先要善于利用每天来上门消费的顾客，引导这些顾客关注线上平台和自己的店铺，把其中的优惠和福利告知顾客，难么顾客很难拒绝。比如说现在新冠疫情需要大量使用口罩、消毒液、洗手液等类似的防疫产品，可以利用这一点购买这类产品将顾客引到线上，一方面可以让顾客关注平台，另一方面也会增加顾客对门店的好感度。每个店铺都利用这个方式去做的话，可以共享平台上其他店铺引流来的客户资源，这是互利互惠的，平台对于引流更多的商家，也会做出相应的福利补贴。当商家有这一概念后，只需要费点心思在上面，就可以轻松获得更多的客户资源。后期更多的促销、活动也会给商家带来更多的利益！
简而言之，在互联网时代，想要打破经营现状，成功拓客引流，就需要将线上线下进行结合，多渠道裂变顾客，当然后期也需要更加高效的营销手段，快速传播、提高曝光、资源共享，提高销量！
领取最新办卡资费，添加 微信：sjzqb888 备注：办卡！
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引流技术是什么意思（负压封闭引流技术）
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社区团购近几年已经成为了创业热点，因为轻体量，低成本，低门槛，所以不少小白都想进入社区电商这一领域分一杯羹。 社区团购的业务模式其实很好理解，以小区为单位，集体发货，能够节省一定的…