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副业，斜杠青年本职外的Plan-B。
这并不算什么新鲜事，早在八九十年代，被称为“倒爷”的那帮人算先行者，用闲下来的时间倒卖家电、农作物等获得收入。而当下，「副业」早已不局限以物换物的逻辑，年轻人更多倾向「精神满足」。
比如近日刮起“围炉煮茶风”，掀起一波副业潮的同时，也把情绪价值讨论拉到高潮。
据相关数据显示，#围炉煮茶#视频播放量在某音已超7.6亿次，小某书话题浏览量也超过1155W，与之相关围炉煮茶文案、装备、拍照、开店等相关内容也成为热门话题，他们究竟如何将煮茶这事儿变成副业？茶圈老餮们不妨来看看！
01
围炉煮茶兴起，先谈谈起源
「围炉煮茶」并不是新鲜事物，源自云南少数民族传承多年的茶文化，在当地称为“火塘烤茶”。选用各种土陶罐子，待其受热均匀后将茶叶放入，一边颠一边烤，待茶叶被烤制啪啪作响、色泽变黄时，再倒入滚烫的开水，一次一小盅，被烘烤后的茶叶香气充分散发，饮用加浓郁、醇和。
除此之外，云南少数民族还有将茶叶放置木瓢、棉纸上烘焙茶叶的方式。据说能够很好祛除茶叶中的寒气，烤出独特花香；也有烤茶里加入炒米，花椒，盐、红糖等传统风俗。
同时兴起的还有茶点烤制，如烤建水豆腐、烤饵块等等，到后来则演变成万物皆可烤，柿子、橘子、玉米、花生等食物一一涌现。
这些便是时下风靡“围炉煮茶”的源起。
02
煮茶出圈千千万，到底哪个更赚钱？
第一类：古代写意风x氛围感大片
这类需求多为一二线城市的职场年轻人青睐，身陷忙碌的生活节奏。卖家通过一壶茶，打着带你体验田园生活，轻松获得松弛感的旗号，设定场景在柿子树下、桂花树旁、绣球花边上等，以精美绝伦的氛围感大片吸引关注。
关键词：宫廷下午茶、冬日仪式感
目标人群：一二线城市精致生活的女性
出片价格：50-100元/张不等
第二类：发圈吸睛风x传神式文案
古时自有“无由持一碗，寄与爱茶人”等诗词流传，如今一句句文艺感爆棚的长&短文案，言语中将浪漫拉到极致。彷佛在告诉你：“你饮的不是茶，是半日得闲下江南的生活状态。”把生活过得热气腾腾的标杆，朋友圈里非你莫属嘞！（茶文案分享点击可回顾《有这个才华还用卖茶？茶界高质量文案的天花板来了！》）
关键词：美好生活家、人间烟火气
目标人群：二三线城市文艺青年
文案价格：10-50元/条不等
第三类：精致配套风x茶点茶食
除了栀子枸杞菊花茶、白桃乌龙煮奶茶这些花样煮茶外，另一项吸引大家买单则是：各种精致小巧的茶点，比如热门的柿子、红薯、板栗，小众的喜饼、山楂糕、年糕片等。有茶在旁，点心作伴，这才是“当代名媛生活实录”。
关键词：食物慰藉、小众茶点
目标人群：精致或“穷精致”的年轻人
茶食价格：单份15-30元不等，多为套餐供应。
第四类：一站式装备党x沉浸式体验
这便是最齐活儿的一类“煮茶玩法”，从围炉炉子、编织盛器、新中式扇子、桌椅，到品茶听曲儿的现场表演，甚至是投壶、古风换装的游戏，应有尽有，多隐于城市一隅的茶舍。这哪是去喝茶，简直是寻址桃花源啊！
关键词：精神按摩、小众茶舍
目标人群：城市新中产人群，注重品质生活
体验价格：100元+起
03
煮茶文化，链接年轻人的新方式
从以上列举的几类场景可看出，围炉煮茶既迎合了当代年轻人对于“出片”和“仪式感”的诉求，同时也将这部分人从浮躁状态里抽离出来，填补了社交和生活上的空缺。
无论是将其作为副业的斜杠青年，还是愿意为此买单的体验者，这种区别于传统的泡工夫茶，生火、烤茶点，围炉火锅式的煮茶方式，都在一定程度上传播了茶文化。
不过，编辑掐指一算，关于#煮茶风#唯一能做的副业：只能是10-50元/条的文案了，起码也得写上小两本才够两年的茶钱了！
所以，有茶友需要吗？
撰文/茶语网
图片/茶语视觉组、部分图片来自网络截图
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解封之后普通人有哪些副业可以赚到钱
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2022年12月19日 am3:20
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进击的风浔，一个持续分享@成长干货@自律日常@自媒体变现的93年新手宝妈。点击上方【关注】，你想看的都放在这里了。 你好啊，我是风浔。 自从写了这篇文章《那个全职宝妈，终于不再掌心…
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你有副业吗？副业三大“骗局”有兴趣、能赚钱、不占时间
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南京大学调研数据显示，国内一边工作，一边做副业的人已经超过8000万。 8000万是什么概念？根据第七次全国人口普查结果，2021年全国在职工约为8.8亿人。也就是说，平均每10个…
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“边学副业边找工作”“零基础学月入过万”？
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眼下正是春季招聘重要阶段，大量求职者上网求职。一些机构和平台通过在知名网络平台投放引流广告或内容，鼓吹求职者应“边搞副业边找工作”，并诱导他们参加所谓“免费试听，易学习、上手快、好…